BrightStar Care’s regional director of Marketing and Community Outreach, Christina Wingate-Spence, has been nationally recognized as the organization’s Salesperson of the Year.
Independently owned and operated by Thomas A. Graves, MBA, FACHE, BrightStar Care’s locations in Anne Arundel County, Easton and Berlin are three in a network of more than 300 franchise locations nationwide. Wingate-Spence was one of four sales and marketing professionals across the country, recognized during BrightStar’s annual Branch Leadership Conference, held virtually in May. BrightStar’s local leadership has been recognized at the national conference for two consecutive years, having brought home the Local Marketing Excellence Award at last year’s conference, held in Milwaukee, Wisconsin.
Wingate-Spence joined BrightStar nearly three years ago and in her role, oversees all marketing functions and community education and outreach for Graves’ three locations, which collectively provide home care services in Anne Arundel and Prince George’s counties, parts of Southern Maryland and the entire Eastern Shore. A Certified Dementia Practitioner (CDP), she has been instrumental in leading her team to offer numerous Alzheimer’s disease and dementia education opportunities to area family and professional caregivers, including the Virtual Dementia Tour® – a patented simulation program of nonprofit organization Second Wind Dreams® – which makes it possible for participants to experience the physical and mental challenges associated with dementia.
“As the new owner, I am so very proud to have such skilled marketing person on my staff,” remarks Graves. “With over 300 locations nationwide, it is a tremendous accomplishment for Christina to be recognized as a top marketing person in our entire company. She knows our business, is passionate and creative. Her energy is reflected in her work that illuminates the services that we bring to our community.”
“It is an amazing honor to have been recognized by BrightStar Care, for two years running, for our local marketing and community outreach efforts,” comments Wingate-Spence. “My team and I take great pride in the quality services we offer the members of our local communities, so that they may age in place, in the comfort of their own homes, surrounded by the people they love. I am very grateful to be in a role, supported by a remarkable team, that allows me to provide resources and education, which empower people to make informed choices about their care or the care of their loved ones and to be the best possible caregivers for their loved ones and patients.”
BrightStar Care is a Joint Commission accredited, full-service home care organization and staffing agency that provides medical and non-medical care to private clients – pediatric through end-of-life – in their own homes. Clients and their families have access to a full continuum of home care services including companion care, personal care skilled nursing care. BrightStar also provides supplemental medical staffing services to a variety of senior care facilities, including skilled nursing, assisted living and independent living facilities.